Forecast Data Displayed in the Measure Viewer: This screen capture of the Measure Viewer shows data values for the Sales Forecast Measure. Time periods identify the columns and Products identify the rows of the crosstab. Customer and Channel are page items. Time has forecast values for Oct-04 to Mar-05. Product has data values for Hardware and Software/Other, but not for Documentation, Operating Systems, or Accessories. Customer is set to All Customers. Channel is set to All Channels.